Introduction to Broken Link Building
Ever landed on a web page only to find the “404 not found” error? That is pretty annoying for the users. And since such links hamper user experience, Google also sees this as a negative attribute for sites linking to such broken links. For others, however, this is a golden opportunity to score valuable backlinks and grow online authority. While there are several ways businesses can perform link building, broken link building offers more value, as it benefits both websites. If you want to increase your website ranking, drive more traffic, and build greater authority, broken link building may just be the...
Introduction to Social Media Success
Social media has become an essential part of our lives, and having a massive following can be beneficial for both personal and business accounts. Beyond being famous, there are several effective ways to increase your followers on social media. In this article, we will explore some tips for social media success.
Create a Clear Brand Identity
Every popular social media account has a unique brand identity. This means posting a specific type of content in a consistent manner. Users follow accounts because they want to see more of the same type of content. For example, on Facebook or X, finding a unique tone of...
Introduction to Content Experience
The world of content marketing has undergone significant changes over the past 15 years. Initially, the scope of content marketing was limited to blog posts, website copy, email newsletters, and occasional e-books or infographics. However, with...
Introduction to Content Marketing
There’s nothing quite like being asked to “prove content ROI” when you’re smack in the middle of presenting next quarter’s campaign roadmap. You scramble to explain how that blog series probably helped a few deals move...
The Importance of Human Bylines in Content Marketing
In today's digital age, audiences are bombarded with information from all sides. With the rise of misinformation,...
Introduction to the Shift in Search Paradigm
The foundation of the $80 billion SEO market is cracking, and something new is being born: LLM Optimization (LLMO). This shift is driven by the changing behavior of users, who are increasingly turning...
The Struggle is Real: How to Manage Content Chaos with a Small Team
It’s 3 p.m. on a Tuesday, and you’re staring at your content calendar absolutely paralyzed. Before Friday, you have six blog posts to publish, an e-book to...
Introduction to ChatGPT Citation Factors
SE Ranking analyzed 129,000 unique domains across 216,524 pages in 20 niches to identify which factors correlate with ChatGPT citations....
Introduction to LLM-Optimized Pages
Google Search Advocate John Mueller has expressed his thoughts on creating separate Markdown or JSON pages for large language models (LLMs)....
Introduction to Shopping Research in ChatGPT
OpenAI has launched a new feature in ChatGPT called shopping research, which creates personalized buyer's guides by researching products...
Introduction to SEO and Video Loading
Google Search Advocate John Mueller says that large video files loading in the background are unlikely to have a noticeable SEO impact if page content loads first. This is a common concern for sites...
Introduction to LLM Inclusion and SEO
The industry is divided between those who think optimizing for AI is separate from SEO and those who think LLM discovery is just SEO. However, this argument is unproductive, as LLM inclusion is now...
Big Changes Proposed for EU Digital Laws
The European Commission has proposed a new package of laws called the "Digital Omnibus" that could change the way companies handle data and artificial intelligence in the European Union. If you work with...
Introduction to the Latest Updates in Search
The world of search is constantly evolving, with new updates and features being introduced regularly. This week has seen some significant developments that affect how AI surfaces content, how you track brand demand,...
Introduction to WordPress SEO
WordPress is a popular platform for creating websites, and search engine optimization (SEO) is crucial for making your site visible to your target audience. SEO is the process of improving the quality and quantity of website...
Introduction to WordPress 6.9
WordPress 6.9, scheduled for release on December 2, 2025, is set to revolutionize the way themes and plugins interact with the platform. The new Abilities API is a game-changer, introducing a standardized system that enables advanced...
Introduction to the Controversy
A controversy has erupted in the WordPress community after Automattic, the company founded by WordPress co-founder Matt Mullenweg, sent a trademark complaint letter to WordPress developer Kevin Geary. The letter asked Geary to rebrand his WordPress...
Introduction to Kinsta's New Billing Policy
Kinsta, a WordPress managed web hosting company, has announced a significant change in its billing policy. The company will no longer charge its customers for bandwidth related to unwanted bot and scraper traffic. This...
Introduction to the WordPress Community Debate
The recent WordCamp Canada event sparked a heated discussion about the WordPress community and its values. Matt Mullenweg, the co-founder of WordPress, addressed a question about how individuals and agencies can support the WordPress...
Rhetorical devices are powerful tools used to add creativity and flair to writing and speech. They can help convey complex ideas, evoke emotions, and make your message more memorable. In this article, we'll explore some common rhetorical devices, including...
Introduction to Emotional Appeals
Emotional appeals are a powerful way to connect with others and make a lasting impact. By incorporating emotional appeals into our conversations and interactions, we can spark meaningful discussions, inspire others, and create a sense of...
When it comes to expressing opinions, making recommendations, or sharing knowledge, using superlatives like "ultimate," "perfect," and "brilliant" can significantly enhance the impact of your message. These words convey a sense of authority and expertise, making your statements more...
Engaging blog posts are a powerful tool for anyone looking to drive traffic, boost engagement, and build a community around their website or brand. In today's digital age, where content is king, creating posts that capture and hold the...
Introduction to Curiosity
Incorporating questions or statements that pique curiosity is a powerful tool used in various forms of communication, including education, marketing, and storytelling. It has the ability to capture the audience's attention, stimulate their minds, and encourage them...