Introduction to Broken Link Building
Ever landed on a web page only to find the “404 not found” error? That is pretty annoying for the users. And since such links hamper user experience, Google also sees this as a negative attribute for sites linking to such broken links. For others, however, this is a golden opportunity to score valuable backlinks and grow online authority. While there are several ways businesses can perform link building, broken link building offers more value, as it benefits both websites. If you want to increase your website ranking, drive more traffic, and build greater authority, broken link building may just be the...
Introduction to Social Media Success
Social media has become an essential part of our lives, and having a massive following can be beneficial for both personal and business accounts. Beyond being famous, there are several effective ways to increase your followers on social media. In this article, we will explore some tips for social media success.
Create a Clear Brand Identity
Every popular social media account has a unique brand identity. This means posting a specific type of content in a consistent manner. Users follow accounts because they want to see more of the same type of content. For example, on Facebook or X, finding a unique tone of...
Introduction to Schema Markup
Schema markup sounds like something that belongs in a developer’s basement lab, right next to the blinking server rack and a...
Introduction to Video SEO 2.0
For years, video content lived in a kind of search engine limbo. While you could optimize the title and description, and maybe add some tags, the content inside the video was a black box that...
Introduction to Benchmarking Reports
Benchmarking reports have become a crucial aspect of content marketing, allowing companies to establish themselves as authorities in their respective industries. These reports provide valuable insights and data, setting them apart from traditional blog posts and...
Introduction to Content Experience
The world of content marketing has undergone significant changes over the past 15 years. Initially, the scope of content marketing was...
The Importance of Human Bylines in Content Marketing
In today's digital age, audiences are bombarded with information from all sides. With the rise of misinformation, influencer marketing, and content farms, it's becoming increasingly difficult for readers to discern what's real...
Introduction to AI in Content Marketing
In late 2023, Sports Illustrated became embroiled in a scandal involving the publication of dozens of AI-generated articles under fake bylines. The fallout was swift, with the editor-in-chief being fired and the brand's credibility...
Introduction to the Crisis
OpenAI CEO Sam Altman has declared a "code red" to focus company resources on improving ChatGPT, according to an internal memo....
Introduction to Google's New Search Flow
Google is currently testing a new mobile search flow that connects AI Overviews to AI Mode. This feature, announced...
Introduction to ChatGPT Citation Factors
SE Ranking analyzed 129,000 unique domains across 216,524 pages in 20 niches to identify which factors correlate with ChatGPT citations....
Introduction to Google's Year in Search
Google has released its Year in Search data, which reveals the most popular search queries of 2025. The report highlights the searches that saw the largest spikes in interest compared to the previous year....
Introduction to Sitemaps
Sitemaps are a crucial aspect of website management, particularly for site owners and technical SEOs. They help search engines understand the structure of a website and find all the pages that need to be crawled and indexed....
Introduction to AI Search
The way people search for information online is changing. Bing recently published a blog post about how clicks from AI Search are improving conversion rates. This shift in consumer behavior is significant, and it's essential to...
Introduction to the Week's Pulse
The world of search engine optimization (SEO) and artificial intelligence (AI) is constantly evolving. This week, several updates and studies have been released that affect how product discovery works, what drives visibility in ChatGPT, and...
Introduction to the Internet Archive
The Internet Archive, also known as the Wayback Machine, is a valuable resource that offers more than just a glimpse into the past of the internet. It provides a unique opportunity for website owners to...
Introduction to WordPress SEO
WordPress is a popular platform for creating websites, and search engine optimization (SEO) is crucial for making your site visible to your target audience. SEO is the process of improving the quality and quantity of website...
Introduction to WordPress 6.9
WordPress 6.9, scheduled for release on December 2, 2025, is set to revolutionize the way themes and plugins interact with the platform. The new Abilities API is a game-changer, introducing a standardized system that enables advanced...
Introduction to the Controversy
A controversy has erupted in the WordPress community after Automattic, the company founded by WordPress co-founder Matt Mullenweg, sent a trademark complaint letter to WordPress developer Kevin Geary. The letter asked Geary to rebrand his WordPress...
Introduction to Kinsta's New Billing Policy
Kinsta, a WordPress managed web hosting company, has announced a significant change in its billing policy. The company will no longer charge its customers for bandwidth related to unwanted bot and scraper traffic. This...
Rhetorical devices are powerful tools used to add creativity and flair to writing and speech. They can help convey complex ideas, evoke emotions, and make your message more memorable. In this article, we'll explore some common rhetorical devices, including...
Introduction to Emotional Appeals
Emotional appeals are a powerful way to connect with others and make a lasting impact. By incorporating emotional appeals into our conversations and interactions, we can spark meaningful discussions, inspire others, and create a sense of...
When it comes to expressing opinions, making recommendations, or sharing knowledge, using superlatives like "ultimate," "perfect," and "brilliant" can significantly enhance the impact of your message. These words convey a sense of authority and expertise, making your statements more...
Engaging blog posts are a powerful tool for anyone looking to drive traffic, boost engagement, and build a community around their website or brand. In today's digital age, where content is king, creating posts that capture and hold the...
Introduction to Curiosity
Incorporating questions or statements that pique curiosity is a powerful tool used in various forms of communication, including education, marketing, and storytelling. It has the ability to capture the audience's attention, stimulate their minds, and encourage them...