Introduction to Broken Link Building
Ever landed on a web page only to find the “404 not found” error? That is pretty annoying for the users. And since such links hamper user experience, Google also sees this as a negative attribute for sites linking to such broken links. For others, however, this is a golden opportunity to score valuable backlinks and grow online authority. While there are several ways businesses can perform link building, broken link building offers more value, as it benefits both websites. If you want to increase your website ranking, drive more traffic, and build greater authority, broken link building may just be the...
Introduction to Social Media Success
Social media has become an essential part of our lives, and having a massive following can be beneficial for both personal and business accounts. Beyond being famous, there are several effective ways to increase your followers on social media. In this article, we will explore some tips for social media success.
Create a Clear Brand Identity
Every popular social media account has a unique brand identity. This means posting a specific type of content in a consistent manner. Users follow accounts because they want to see more of the same type of content. For example, on Facebook or X, finding a unique tone of...
Introduction to Marketing and Its Impact on Company Growth
Marketing plays a significant role in the growth of a company, contributing to various aspects such...
Introduction to Benchmarking Reports
Benchmarking reports have become a crucial aspect of content marketing, allowing companies to establish themselves as authorities in their respective industries. These reports provide valuable insights and data, setting them apart from traditional blog posts and...
Introduction to Content Experience
The world of content marketing has undergone significant changes over the past 15 years. Initially, the scope of content marketing was limited to blog posts, website copy, email newsletters, and occasional e-books or infographics. However, with...
Introduction to Content Marketing
There’s nothing quite like being asked to “prove content ROI” when you’re smack in the middle of presenting next quarter’s campaign...
Introduction to AI in Content Marketing
In late 2023, Sports Illustrated became embroiled in a scandal involving the publication of dozens of AI-generated articles under fake bylines. The fallout was swift, with the editor-in-chief being fired and the brand's credibility...
Introduction to the Shift in Search Paradigm
The foundation of the $80 billion SEO market is cracking, and something new is being born: LLM Optimization (LLMO). This shift is driven by the changing behavior of users, who are increasingly turning...
Introduction to Google's New Search Flow
Google is currently testing a new mobile search flow that connects AI Overviews to AI Mode. This feature, announced...
Introduction to ChatGPT Citation Factors
SE Ranking analyzed 129,000 unique domains across 216,524 pages in 20 niches to identify which factors correlate with ChatGPT citations....
Introduction to LLM-Optimized Pages
Google Search Advocate John Mueller has expressed his thoughts on creating separate Markdown or JSON pages for large language models (LLMs)....
Introduction to Sitemaps
Sitemaps are a crucial aspect of website management, particularly for site owners and technical SEOs. They help search engines understand the structure of a website and find all the pages that need to be crawled and indexed....
Introduction to AI Search
The way people search for information online is changing. Bing recently published a blog post about how clicks from AI Search are improving conversion rates. This shift in consumer behavior is significant, and it's essential to...
Introduction to the Week's Pulse
The world of search engine optimization (SEO) and artificial intelligence (AI) is constantly evolving. This week, several updates and studies have been released that affect how product discovery works, what drives visibility in ChatGPT, and...
Google's Advice on Low-Quality AI Content
Introduction to the Issue
Google's John Mueller has shared his thoughts on what sites with low-quality AI content should do to improve. Instead of spending time manually rewriting every page, Mueller suggests that these sites...
Introduction to WordPress SEO
WordPress is a popular platform for creating websites, and search engine optimization (SEO) is crucial for making your site visible to your target audience. SEO is the process of improving the quality and quantity of website...
Introduction to WordPress 6.9
WordPress 6.9, scheduled for release on December 2, 2025, is set to revolutionize the way themes and plugins interact with the platform. The new Abilities API is a game-changer, introducing a standardized system that enables advanced...
Introduction to the Controversy
A controversy has erupted in the WordPress community after Automattic, the company founded by WordPress co-founder Matt Mullenweg, sent a trademark complaint letter to WordPress developer Kevin Geary. The letter asked Geary to rebrand his WordPress...
Introduction to Kinsta's New Billing Policy
Kinsta, a WordPress managed web hosting company, has announced a significant change in its billing policy. The company will no longer charge its customers for bandwidth related to unwanted bot and scraper traffic. This...
Introduction to the WordPress Community Debate
The recent WordCamp Canada event sparked a heated discussion about the WordPress community and its values. Matt Mullenweg, the co-founder of WordPress, addressed a question about how individuals and agencies can support the WordPress...
Rhetorical devices are powerful tools used to add creativity and flair to writing and speech. They can help convey complex ideas, evoke emotions, and make your message more memorable. In this article, we'll explore some common rhetorical devices, including...
Introduction to Emotional Appeals
Emotional appeals are a powerful way to connect with others and make a lasting impact. By incorporating emotional appeals into our conversations and interactions, we can spark meaningful discussions, inspire others, and create a sense of...
When it comes to expressing opinions, making recommendations, or sharing knowledge, using superlatives like "ultimate," "perfect," and "brilliant" can significantly enhance the impact of your message. These words convey a sense of authority and expertise, making your statements more...
Engaging blog posts are a powerful tool for anyone looking to drive traffic, boost engagement, and build a community around their website or brand. In today's digital age, where content is king, creating posts that capture and hold the...
Introduction to Curiosity
Incorporating questions or statements that pique curiosity is a powerful tool used in various forms of communication, including education, marketing, and storytelling. It has the ability to capture the audience's attention, stimulate their minds, and encourage them...