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Understanding Skeptical Responses in Link Building Outreach

Receiving a response to an email, even if it’s skeptical, is a positive sign that a link is waiting to happen. A good strategy that anticipates common questions can help convert skeptical responses into links. Many responses tend to be questions, with the person asking, between the lines, for help in overcoming their suspicions.

Addressing Skeptical Questions

When receiving a skeptical response, try to view it as the person asking for help in understanding that you are legitimate and represent a legitimate website that they should be linking to. The question is asked between the lines, and the answer should similarly be addressed between the lines. Ninety-nine percent of the time, a between-the-lines question should not be answered directly.

Common Skeptical Questions

Common skeptical questions include:
* Who are you?
* Who do you work for?
* How did you get my email address?
It’s essential to address these questions in a way that builds trust and legitimacy.

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Responding to Skeptical Questions

When responding to skeptical questions, it’s crucial not to try to actively convert the respondent in the first response. Never ask them to link to the site in your initial response, as this can raise suspicions and lose the link. Instead, focus on building trust and establishing a connection.

The Art of Mirroring

One approach to responding to skeptical questions is to mirror the person you’re outreach to. Assume the mindset of the person you are responding to, and respond accordingly. For example, if they are a toy collector, your mindset can also be a toy collector. This approach helps build affinity and trust.

Tribal Affinity Approach

Another approach is to use the Tribal Affinity approach. This involves assuming the mindset of someone who shares the same interests or values as the person you’re outreach to. For a construction/home/real estate related campaign, you can approach it with the mindset of a homeowner. This helps build a connection and establishes a plausible reason for finding their site.

Assuming the Right Mindset

Assuming the right mindset is crucial in responding to skeptical questions. Thinking like a marketer can lead to a conversion-dampening response. Instead, put yourself into the mindset that mirrors the person you outreach to. This helps build trust and establishes a connection.

Key Takeaways

The key points to remember when responding to skeptical questions are:
* Responses that challenge you are not necessarily hostile but are often link conversions waiting to happen.
* Never respond to a response by asking for a link.
* Put yourself into the right mindset, thinking like a marketer will usually lead to a conversion-dampening response.
* Put yourself into the mindset that mirrors the person you outreach to.

Conclusion

In conclusion, responding to skeptical questions in link building outreach requires a strategic approach. By assuming the right mindset, mirroring the person you’re outreach to, and building trust, you can convert skeptical responses into links. Remember to never ask for a link in your initial response and focus on building a connection. With the right approach, you can increase your chances of securing links and achieving your outreach goals.

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