Getting Organic Traffic from Search Engines
Getting traffic from search engines is hard, but buying traffic is easy. However, organic traffic is still the best traffic for your blog or business website, as it sends highly targeted traffic and is free once you do it right.
Why Organic Traffic is Important
Organic traffic is the best way to drive profitable visitors to your site. When people search for something in search engines and land on your website, they are more likely to convert into customers or clients. In blogging, organic traffic is also the most profitable, as users will see more high CPC AdSense ads based on their search terms.
How to Increase Organic Search Traffic
There are various things you can do to get organic traffic, and the most important is SEO. Here are a few strategies to help you increase organic search traffic:
1. SEO – Make Search Engine Bots Easily Crawl and Understand Your Blog
SEO is all about ensuring search engines understand your content and rank for your target keyword. Making your site more search engine friendly and giving them what people are looking for is crucial. On-site SEO is the best place to start, ensuring your site is indexable and crawlable by Google bots.
2. SEO Optimized Content: Write Content that the Search Engine Understands
Content marketing is the best way to attract organic traffic. Writing content based on something people are seeking is key. For example, writing a piece of content to make people understand how organic traffic will help and how to increase it can drive traffic to your site.
3. Link Building – It Works as a Trust Vote
Link building is an important part of SEO strategies. Search engines love quality links and hate irrelevant links. Having relevant and quality links to your blog is crucial. Focus on getting backlinks from high domain authority websites or have outbound links to only quality websites.
4. Maintain Blog Frequency – Regular Content Keeps the Reader Happy
Maintaining a regular posting frequency helps search engine bots understand your publishing frequency, which can help with faster indexing. If you are not regular in posting your content, your new posts/pages may take a long time to be included in Google.
5. Capture Your Audience: Make Traffic Revisit
Getting organic traffic is just the first step. To take it to the next level, you need to capture your audience and make them revisit your site. Offering email subscription on your blog/website is a great way to do this. You can also use push notifications technology to reach your audience.
6. Social Media Promotion
Social recommendation is the best way to promote a product, and people are more likely to trust something when their friends or family recommend it. Google understands this and uses social media shared content as a ranking signal. Making sure your content is shareable and adding social bookmarking buttons on your blog can help.
7. Avoid Unethical Ways
Many bloggers use unethical ways like link farms to get good search engine ranks and drive traffic, but this can cause your blog to get blacklisted. Getting good ranks in the search engine in an ethical way might take time, but it gives excellent results in the long term to increase organic traffic.
Conclusion
Getting organic traffic from search engines requires a proper strategy and patience. By following the above strategies and avoiding unethical ways, you can increase your organic traffic and drive profitable visitors to your site. Remember, there is no rocket science or secrets to getting a good amount of organic traffic; you just need a proper strategy and execution.