Tuesday, November 4, 2025

The Art of Guest...

Guest blogging is a powerful way to get your voice heard, build your...

Google Business Profile Tests...

Introduction to Google Business Profile Update Google Business Profile is testing a new feature...

The Secret to Viral...

Creating viral content is the ultimate goal for many bloggers and online creators....

Google Answers Question About...

Introduction to Structured Data Showing different content to logged-out users than to logged-in users...
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Category: SEO

Ahrefs Data Shows Brand Mentions Boost AI Search Rankings

Introduction to AI Search The latest Ahrefs podcast shares data showing that brand mentions on third-party websites help improve visibility across AI search surfaces. What they found is that brand mentions correlate strongly with ranking better in AI search, indicating that we are firmly in a new era of off-page SEO. This means that having your brand mentioned on other websites can increase your online visibility and help you rank higher in search results. How Training Data Works Tim Soulo, CMO of Ahrefs, said that off-page activity that increases being mentioned on...

Should Small Brands Go All In On TikTok For Audience Growth?

Introduction to Building Your Brand As a small brand, it can be tough to figure out where to focus your energy to grow your audience....

Why CrUX & Search Console Don’t Match On Core Web Vitals

Introduction to Core Web Vitals Google's Barry Pollard recently explained why website owners see different Core Web Vitals scores in Chrome User Experience Report (CrUX)...

Are Google’s AI Travel Results Uncovering More Hidden Gems? [Data Study]

Introduction to Google's AI-Generated Results Google's AI-generated results are changing the way people search for information online. The company has stated that websites should expect...

Google Makes Merchant API Generally Available: What’s New

Introduction to Google's Merchant API Google has made a significant announcement regarding its Merchant API, which is now generally available. This development is crucial for...

Google Answers Question About Core Web Vitals “Poisoning”

Introduction to Negative SEO Attack Someone recently posted about a novel negative SEO attack that appeared to be a Core Web Vitals performance poisoning attack....

AI-Powered Search: Adapting Your SEO Strategy

Introduction to the New Era of SEO The traditional SEO tactics that were once effective are no longer yielding the desired results. This is because...

Local SEO ‘Best Practices’ Aren’t Universal: Yext Study

Introduction to Local SEO Local SEO is a crucial aspect of digital marketing that helps businesses increase their online visibility and attract more customers. A...

Googlebot Crawl Slump? Mueller Points To Server Errors

Understanding Crawl Drops Crawl drops can be a worrying issue for website owners, especially when they happen suddenly. A recent Reddit thread about a sharp...

Google Explains Why They Need To Control Ranking Signals

Introduction to Google Ranking Factors Google's Gary Illyes recently answered a question about why Google doesn't use social sharing as a ranking factor. This answer...