Introduction to AI Search
The latest Ahrefs podcast shares data showing that brand mentions on third-party websites help improve visibility across AI search surfaces. What they found is that brand mentions correlate strongly with ranking better in AI search, indicating that we are firmly in a new era of off-page SEO. This means that having your brand mentioned on other websites can increase your online visibility and help you rank higher in search results.
How Training Data Works
Tim Soulo, CMO of Ahrefs, said that off-page activity that increases being mentioned on...
Introduction to ChatGPT and Google
The rise of ChatGPT has led to a significant shift in how people interact with the internet. Unlike traditional search...
Introduction to Technical Debt
Today's question cuts to the heart of resource management for SEO: how do you prioritize SEO fixes when technical debt keeps...
Introduction to the Digital Performance Gap
The way companies perceive their website is often the reason they fail to achieve their online goals. Many executives...
Introduction to Sitemaps and Google Search Console
Google's John Mueller recently answered a question about the best way to upload sitemaps to Google Search Console....
Introduction to the New World of Search Engine Optimization
The world of search engine optimization (SEO) is undergoing a significant transformation. With the rise of...
Introduction to Google's AI Mode Updates
Google is actively working to improve the visibility of source links within its AI Mode. Robby Stein, VP of...
Google's Latest Update: What You Need to Know
Introduction to the August Spam Update
Google has just released its August spam update, which is set to...
Introduction to Free Domain Names
A non-profit organization supported by Cloudflare, GitHub, and other organizations has made domain names available for free, with no hidden...
Introduction to Lazy Loading
Lazy loading is a technique used to improve the performance of websites by delaying the loading of non-essential resources until they...