Introduction to AI Search
Google's VP of Product for Google Search, Robby Stein, recently shared insights into how AI search works and what content creators should focus on to stay relevant to users. In a podcast, Stein discussed the importance of PR activities in getting recommended by AI and the best practices for creating content that ranks well in AI search.
How PR Activities Help in AI Search
Stein mentioned that being mentioned by other sites can be beneficial for a business to be recommended by AI. This is because AI search...
Introduction to Vector Index Hygiene
For years, technical SEO has focused on crawlability, structured data, canonical tags, sitemaps, and speed. However, with the rise of...
Introduction to Google's AI Overviews
Google's AI Overviews is a feature that uses artificial intelligence to rank websites across different verticals. Recent research from BrightEdge...
Introduction to Generative Search Optimization
For three decades, SEO has been the cornerstone of digital visibility. Keywords, backlinks, and technical optimization determined whether your brand...
Introduction to Digital Transformation
The way companies think about their corporate websites is often outdated. Many CEOs and CFOs still view their website as a...
Introduction to Search Live
Google has rolled out a new feature called Search Live in English in the United States. This feature brings real-time, camera-aware...
Introduction to the Acquisition
London-based Com Laude, a corporate domain management company, has announced its acquisition of MarkMonitor, a competitor previously owned by Newfold Digital....
Introduction to Evergreen Content
The concept of evergreen content has been a staple in the world of publishing and SEO. Evergreen content refers to topics...