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Tuesday, February 3, 2026
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Category: SEO

What If User Satisfaction Is The Most Important Factor In SEO?

How Google's Ranking Process Works Google's ranking process involves three main components: traditional systems, AI systems, and quality rater scores. The traditional systems are used for initial ranking, while AI systems such as RankBrain, DeepRank, and RankEmbed BERT re-rank the top 20-30 documents. These systems are fine-tuned by quality rater scores and results from live user tests. The Importance of User Data The DOJ vs. Google lawsuit highlighted the significance of user data in Google's ranking process. Google uses user data in two main ways: in a system called Glue, which incorporates...
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SEO

Core Update Favors Niche Expertise, AIO Health Inaccuracies & AI Slop

Introduction to the Latest Updates in Search Engines The latest updates in the world of search engines have brought significant changes and discussions. Google's December...
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SEO

Google Ads Using New AI Model To Catch Fraudulent Advertisers

Introduction to ALF Google has developed a new AI model called ALF (Advertiser Large Foundation Model) to detect fraud in the Google Ads system. This...
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SEO

Google’s Mueller Explains ‘Page Indexed Without Content’ Error

Introduction to the Issue Google Search Advocate John Mueller recently addressed a question about the "Page Indexed without content" error in Search Console. This error...
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SEO

More Brands Win “Best Of” Queries

Introduction to Google's December Core Update Google's December core update, which ran from December 11 to December 29, has brought significant changes to the way...
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SEO

Review Of 2025: Highlights & Lowlights For SEO (& WordPress) via @sejournal, @martinibuster

Introduction to 2025: A Year of Digital Advancements 2025 was a remarkable year for the digital world, marked by significant developments in GEO, Google patents,...
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SEO

Ahrefs Tested AI Misinformation, But Proved Something Else

Introduction to the Ahrefs Test Ahrefs conducted an experiment to see how AI systems behave when given conflicting and fabricated information about a brand. They...
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SEO

What Is The Threshold Between Keyword Stuffing & Being Optimized?

Introduction to Keyword Optimization There is no such thing as “being optimized” when it comes to keywords and repetitions. The optimization scores you get are...
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SEO

Improve Any Link Building Strategy With One Small Change

Understanding Skeptical Responses in Link Building Outreach Receiving a response to an email, even if it's skeptical, is a positive sign that a link is...
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SEO

Questions The CEO Should Be Asking About Their Website (But Rarely Does)

Introduction to Digital Value Creation Few CEOs ever ask hard questions about their company website. They’ll sign off on multimillion-dollar redesigns, approve ad budgets, and...
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