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Tuesday, February 3, 2026
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Key Factors to Track...

How to Track Local SERPs on Your Own If you want to ensure that...

LLM Hallucinations

Introduction to AI and Search Engines The launch of ChatGPT revolutionized the search industry,...

Google Says AI-Generated Content...

Google's Stance on AI-Generated Images Google's Gary Illyes recently shed light on whether AI-generated...

How To Use New...

Introduction to AI Discoverability People are increasingly relying on Artificial Intelligence (AI) for answers,...
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Category: SEO

What If User Satisfaction Is The Most Important Factor In SEO?

How Google's Ranking Process Works Google's ranking process involves three main components: traditional systems, AI systems, and quality rater scores. The traditional systems are used for initial ranking, while AI systems such as RankBrain, DeepRank, and RankEmbed BERT re-rank the top 20-30 documents. These systems are fine-tuned by quality rater scores and results from live user tests. The Importance of User Data The DOJ vs. Google lawsuit highlighted the significance of user data in Google's ranking process. Google uses user data in two main ways: in a system called Glue, which incorporates...
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SEO

OpenAI Search Crawler Passes 55% Coverage In Hostinger Study

Introduction to AI Bots and Website Crawlers The internet is filled with various types of bots that crawl websites to gather information, and a recent...
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SEO

Perplexity AI Interview Explains How AI Search Works

Introduction to AI Search The world of search is changing, and it's no longer about a single consistent search result. Personal context now plays a...
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SEO

Free Subdomain Hosting Makes SEO Harder

Introduction to SEO Challenges Google's John Mueller recently warned that using free subdomain hosting services can create unnecessary SEO challenges, even for websites that are...
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SEO

Google On Phantom Noindex Errors In Search Console

Introduction to Phantom Noindex Errors Google's John Mueller recently addressed a question about phantom noindex errors reported in Google Search Console. These errors occur when...
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SEO

UCP Debate, Trends Gets Gemini, Health AIO Concerns

Introduction to Google's Latest Updates Google has been working on several projects to improve the online shopping experience and provide more accurate information to its...
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SEO

Building A Brand Is Not A Strategy, It Is A Starting Point

Introduction to Building a Brand “Build a brand” has become one of the most repeated phrases in SEO over the past year. It is offered...
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SEO

Publishers Expect Search Traffic To Fall Over 40%

Introduction to the Reuters Institute Report The Reuters Institute for the Study of Journalism has released its annual predictions report, which is based on a...
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SEO

Google Downplays GEO – But Let’s Talk About Garbage AI SERPs

Introduction to the Next Generation of Search Google's approach to search has undergone significant changes over the years. Initially, the search engine ranked content based...
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SEO

Search Marketing’s Insight Gap: When Automation Replaces Understanding

Introduction to Automation in Marketing Automation is a part of our daily lives in marketing. It has helped to greatly scale efforts as well as...
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