Introduction to AI Search
Last year, a significant shift occurred in the way people search for information online. Writesonic, a company that specializes in AI technology, reported that 2.5% of their leads came from AI search. However, as of March, this number has increased dramatically to 35%. This change has significant implications for businesses and individuals who want to optimize their online presence for AI search.
The Impact of AI Search on SEO
According to Samanyou Garg, Founder and CEO of Writesonic, AI search has turned SEO into an engineering problem. This...
Introduction to Algorithm Updates and SEO
When it comes to Search Engine Optimization (SEO), one of the most significant challenges marketers face is dealing with...
Introduction to Google's Q3 Earnings
Google recently held its Q3 earnings call, where CEO Sundar Pichai discussed the impact of AI features on search usage....
Introduction to Canonicals and SEO
Google's John Mueller recently shared his thoughts on canonicals, emphasizing that "hope" shouldn't be a part of an SEO strategy....
Introduction to Content Refreshes
Content refreshes are still an effective tactic in certain situations. For instance, when a new product is released, and you only...
Introduction to the Ever-Changing Web
The web has undergone significant changes since the early days of SEO and the emergence of search engines in the...
Introduction to Relevant Traffic
The concept of "relevant traffic" is a widely used term in the SEO industry, but its meaning and measurement are often...
Introduction to BlockRank
A new research paper from Google DeepMind proposes a new AI search ranking algorithm called BlockRank that works so well it puts...
Introduction to Positive's Acquisition of Surfer
The French technology group Positive has acquired Surfer, a popular content optimization tool. This acquisition is a strategic move...
Introduction to AI and SEO
The world of search engines is changing rapidly. With the emergence of generative engines like ChatGPT, Claude, and Perplexity, the...