Introduction to AI Search
The latest Ahrefs podcast shares data showing that brand mentions on third-party websites help improve visibility across AI search surfaces. What they found is that brand mentions correlate strongly with ranking better in AI search, indicating that we are firmly in a new era of off-page SEO. This means that having your brand mentioned on other websites can increase your online visibility and help you rank higher in search results.
How Training Data Works
Tim Soulo, CMO of Ahrefs, said that off-page activity that increases being mentioned on...
Introduction to the Shift in the SEO Industry
The SEO industry is undergoing a significant transformation, with debates surrounding the nomenclature of SEO, GEO, or...
Introduction to the New Era of Search
Search is no longer about keywords and rankings. It’s about relevance, synthesis, and structured understanding. In the AI-powered...
Introduction to Google's AI Content Policy
Google's Gary Illyes has confirmed that AI-generated content is acceptable as long as it meets high-quality standards. In an...
Introduction to Content Strategy Success
Measuring the success of a content strategy can be a daunting task, especially for small businesses. With numerous key performance...
Google's Stance on AI-Generated Images
Google's Gary Illyes recently shed light on whether AI-generated images, when used alongside legitimate content, can impact a website's rankings....
Understanding the Importance of Semantic HTML
When building websites, it's essential to use semantic HTML for elements like buttons, links, and forms. This approach significantly...
Improving Image Search Visibility
Google's John Mueller has shared valuable insights on how to increase the visibility of images in search results. According to Mueller,...
Introduction to Search Visibility
Google's John Mueller has emphasized the importance of distinctive brand names for small businesses, particularly when it comes to search visibility....