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Should You Refresh Older...

Sprucing Up Evergreen Content: The Power of a Quick Fix Old but gold, that’s...

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As a blogger, you're likely no stranger to the concept of driving traffic...

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Complex Response To Question Matt Mullenweg, the CEO of Automattic, was asked by a...

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Introduction to B2Me Marketing A few weeks ago, the author fell down a rabbit...
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Category: Digital Marketing

How AI Really Weighs Your Links (Analysis Of 35,000 Datapoints)

Introduction to AI Search and Backlinks Historically, backlinks have been one of the most reliable currencies of visibility in search results. However, with the rise of AI search models, the rules of organic visibility and competition for share of voice in LLM results are changing. The question is, do backlinks still earn visibility in AI-based modalities of search, and if so, which ones? Understanding the Analysis Together with Semrush, an analysis of 1,000 domains and their AI mentions against core backlink metrics was conducted. The data surfaced four clear takeaways: Backlink-earned...
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Digital Marketing

Perplexity Launches Comet Plus, Shares Revenue With Publishers

Introduction to Comet Plus Perplexity has introduced Comet Plus, a monthly subscription service that compensates participating publishers for their content when it is read by...
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Digital Marketing

Perplexity Comet Browser Vulnerable To Prompt Injection Exploit

Security Issue with Comet AI Browser The Comet AI browser, developed by Perplexity, has been found to have a significant security vulnerability. This issue allows...
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Digital Marketing

Google AI Mode Adds Agentic Booking, Expands To More Countries

Introduction to Google's AI Mode Google is adding new features to its AI Mode in Search, allowing users to make reservations and bookings directly within...
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Digital Marketing

OpenAI Announces Low-Cost Subscription Plan: ChatGPT Go

Introduction to ChatGPT Go OpenAI has recently announced the launch of a new subscription tier called ChatGPT Go, which is initially available only to users...
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Digital Marketing

AI Systems Often Prefer AI-Written Content, Study Finds

Introduction to AI-Generated Content A recent study published in the peer-reviewed journal PNAS has made a fascinating discovery about large language models (LLMs). These models,...
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Digital Marketing

OpenAI Updates GPT-5 To Make It Warmer And Friendlier

Introduction to GPT-5 Update The latest update to GPT-5 aims to make the model warmer and more familiar, while avoiding the pitfall of becoming overly...
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Digital Marketing

Philosophies Driving GEO Brand Presence Tools

Introduction to Generative Engine Optimization Since the turn of the Millennium, marketers have mastered the science of search engine optimization. We learned the “rules” of...
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Digital Marketing

Google Brings AI Trip-Finding To Google Flights

Introduction to Google's New Feature Google has recently introduced an AI-powered "Flight Deals" tool to its Google Flights platform. This new feature is part of...
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Digital Marketing

ChatGPT-5 Now Connects To Gmail, Calendar, And Contacts

Introduction to ChatGPT Connectors OpenAI has introduced a new feature for ChatGPT Plus users, allowing them to connect their Gmail, Google Calendar, and Google Contacts...
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