Sales18 Quotes on Podcasting for Enterprise

18 Quotes on Podcasting for Enterprise


Podcasts have captured the eye of tens of millions and tens of millions of listeners in recent times, greater than incomes their title because the modern-day radio.

The success of podcasting is due, partially, to the comfort and pervasiveness of the trendy smartphone.

Give it some thought, individuals at this time are continually on the go — however nearly by no means with out their cell telephones. Because of music and radio streaming providers, individuals have easy accessibility to a variety of podcasts to take heed to throughout their commutes, automotive rides, health club classes, and even throughout work.

[Related Reading] Key Takeaways from “Speak Information to Me,” Season 1

Podcast Quotes to Encourage You

As with every widespread new medium, companies are leaping on the podcast bandwagon.

However merely having a podcast affords little profit to your small business. To achieve success within the realm of podcasting, your content material have to be interesting, participating, and self-aware.

Take a look at the next quotes concerning the artwork of podcasting and the right way to use this new medium as a part of your content material advertising and marketing technique: 

“The medium of podcasting and the non-public nature of it, the connection you construct together with your listeners and the connection they’ve with you — they might be simply sitting there, chuckling and listening… there’s nothing like that.”

Marc Maron, Host of ‘WTF with Marc Maron’

“Individuals are actually listening and need to devour all the content material that’s there and obtainable. There’s a degree of dedication that comes from podcast listeners that you simply don’t in any other case discover. And now the numbers show it. Podcasts aren’t a bubble, they’re a growth — and that growth is barely getting louder.”

Miranda Katz, Creator at Wired

podcasting quote from lex friedman

“Nobody needs to take heed to a 10-episode podcast about how nice ZipRecruiter is at discovering a job or serving to rent the proper applicant. But when we are able to create a present with somebody like entrepreneur and writer Seth Godin about what it means to achieve success and being the best particular person round, that’s going to enchantment to precisely the type of those that ZipRecruiter needs to succeed in.”

Lex Friedman, Chief Income Officer at ART19

“Podcasting is nice. Whole freedom.”

Invoice Burr, Comic

“Each firm can discover genuine tales associated to their manufacturers, whether or not these tales are revealed by way of interviews, investigations, or real-life demonstrations. With some critical thought of what sort of tales your model can inform and a dedication to honesty, you may have what it’s worthwhile to start making a fascinating podcast, it doesn’t matter what trade you’re in.”

Nicole D’Angelo, Affiliate Editor with Skyword

podcasting quote from jeff desjardins

“Journalists have linked this on-line podcasting growth to the ubiquity of smartphones, time spent in transit, and on-line music providers. Others attribute it to the brain-stimulating and addictive results of audio studying, or the multitasking potential of listening. The wonder is within the overlap.”

Jeff Desjardins, Editor-in-Chief of Visible Capitalist

“I like the liberty of podcasting. With podcasting, you’ll be able to actually fiddle with the shape and the format. You are able to do as a lot time as you want with out having to pause for commercials.”

Adam Carolla, Host of the ‘Adam Carolla Present’

“You’re going to be horrible at a variety of issues for years till you’re profitable. Individuals in all probability aren’t going to take heed to your podcast initially. However should you prefer it and you retain placing it out, individuals will discover it.”

Keith Kingbay, Co-Host of ‘New Participant Has Joined

podcasting quote from matt gourley

“Discovering success in podcasting must be secondary. For those who’re moving into it for the success or the cash, the trade isn’t fairly there but. It needs to be for the love of the sport proper now.”

Matt Gourley, Earwolf Podcast Community

“Podcasts prolong the lifetime of a seminar program by making it obtainable to individuals who couldn’t attend in particular person. A assessment of attendance numbers for the New Jersey Financial institution Advertising and marketing Affiliation’s quarterly seminars reveals that attendance didn’t diminish when audio podcasts turned obtainable from the applications. Actually, it truly elevated.”

Steve Lubetkin, Journalist, Podcast Producer, and Creator

“It’s a workday, particularly for these simply beginning out. You don’t simply present up and speak to your pal and that’s a podcast. We put all kinds of labor in earlier than episodes. You need to act as if it’s your 9-to-5, and you must be skilled.”

Jess Neil, Co-Host of ‘New Participant has Joined’

podcasting quote from steve lubetkin

“Your podcast content material shouldn’t be about you, however about fixing your prospects’ issues.”

Steve Lubetkin, Journalist, Podcast Producer, and Creator

“As a result of we thought nobody was listening, we weren’t afraid to take silly dangers or make absurd selections. Seems it resonated with individuals. You gained’t determine what your podcast is till you get it underway, at the same time as a lot as you propose and plan. So go for it.”

Matt Gourley, Earwolf Podcast Community

“A podcast provides you an area to indicate your experience and keenness in your area of interest. Your enthusiasm and talking prowess additionally provides an authoritative air to the subject, one thing that the written phrase can not specific. And popping out with common podcasts which have sound info and good concepts helps set up you and your model as market leaders.”

Employees, WebProNews

podcasting quote from ann handley

“Content material is every little thing the sunshine touches.”

Ann Handley, Digital Advertising and marketing Pioneer, Author, and Speaker

“In response to Edison Media Analysis, the typical podcast listener is younger, rich, educated, employed full-time, each utilizing social media and following manufacturers on it, subscribing to on-demand video providers and almost at all times finishing the episode to which they begin to hear — creating an appetizing alternative for advertisers and an intimate bond between hosts… and their listeners.”

Mac King, Reporter at Fox 5

“The percentages are actually stacked in opposition to you. There are many humorous comedians and broadcasters dominating the area. Numerous life is persistence and willpower within the face of futility.”

Bryan Bishop, Co-Host of The Movie Vault

podcasting quote from glen weldon

“You might want to invite us in, and the way in which you do that’s by bringing us all alongside together with your thought course of. Roundtable podcasts do must really feel completely different than polished, industrially produced radio items. Slickness is the enemy, it retains us listening at a far take away. We need to really feel like we’re within the room with you. So by all means, put together, and take into consideration phrasing. However plan methods to say issues that may open the dialogue, not shut it down.”

Glen Weldon, Host of ‘Pop Tradition Completely satisfied Hour Podcast’

Ought to I Do a Podcast?

As a number of of those quotes articulate, podcasting isn’t for everybody. However, if you will discover a subject that looks as if a pure match and hosts that perceive the artwork of storytelling, you’ll have a profitable podcast in your palms. 

For extra details about podcasting in a enterprise setting, try the next articles:


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